Triumph Motorcycles® Dealers

Triumph Motorcycles® è la casa motociclistica inglese con sede a Hinckley. Queste motociclette sono vere e proprie leggende che rendono omaggio al glorioso successo del brand. Design esclusivo, stile originale, ingegneria d’avanguardia. Il tutto, alimentato da un’innata passione per le due ruote. A Milano, è molto più che un'alternativa di mobilità urbana.

A heritage like no other: queste motociclette sono capaci di coinvolgere, appassionare, divertire e tirare fuori il meglio da ogni motociclista. Più Dealer del Nord Italia - Cuneo, Varese, Bergamo e Sesto San Giovanni, a due colpi di gas da Milano - ci hanno coinvolto nella sfida: integrare questo concetto di motociclismo divertente, elegante e potente sui propri presidi digital & social.

Triumph Motorcycles® stands for craftsmanship and engineering precision—and our mission was to bring that same excellence into its digital presence. Through tailored content, one-to-one training (both in-person and remote), and geo-targeted marketing strategies, we helped localize the brand’s message for the Italian market.

Working closely with Triumph dealers, we produced dynamic photo and video content in and outside the showroom, complemented by high-impact animations. We focused on targeting the local audience through search engine marketing and social media campaigns—delivering clear, measurable results in alignment with dealer goals.

As part of the campaign, we also introduced Performing Ride, our test ride management tool, to simplify the booking experience for customers and streamline operations for the dealer. This end-to-end solution helped turn more ride requests into meaningful leads, reinforcing Triumph’s premium positioning.

The result? A proven digital mix, a close partnership with the dealer network, and a unified effort that brought the Triumph experience closer to riders—online and on the road.