What you pay each month (and you're still not catching up) 10 Feb 26

When it comes to non-repayable grants for training, many Italian dealers imagine a commitment that is difficult to reconcile with their daily work. In reality, funded training works very differently.

In the new episode of Vita da Concessionario Moto (Life as a Motorcycle Dealer), the second with Camilla dei Giudici from Ticonzero, we take a practical look at how a funded training course works: from the structure of the lessons to the management of the calendar, to the role of the teachers and the involvement of the team.

Training can take place in person or online, is modular and follows an approved training plan, but remains flexible and adaptable to the real needs of the dealership. We work on the tools used every day — CRM, website, campaigns, analytics — addressing real problems and concrete cases, not abstract examples.

Another key aspect is the multidisciplinary approach: each module is taught by the professional best suited to the topic, maintaining a logical thread between lessons.

The result is not only training, but also greater control over business management. It is an opportunity that requires limited effort but can generate real value over time.

Listen to the new episode of Vita da Concessionario Moto now!